The King is back! Nope, I’m not talking about Elvis but Atalnta’s finest, T. I. who has just dropped the new video for his long-awaited single, “I’m Back”. He announced the video premiere via Twitter and in less than 6 hours it had already attracted nearly 14,000 views on Youtube. The video concept is simple with all the focus on T.I.P and mostly shows him driving his Ferrari around town and dropping a few verses in the studio, but somehow it really manages to visually capture the drama and emotion of T.I’s return. Personally, I love the way the video flicks between black and white and splashes of colour, it totally adds to the drama. A great comeback track and a great video.
“I’m Back” is T.I’s first release since leaving prison earlier this year and will feature on his forthcoming “King Uncaged” album due 17th August.